“I don’t do this! Oh my god, I’m new here.” Ariana Grande didn’t have the most confident of starts with her first YouTube video for R.E.M. Beauty. But for better or worse, the platform’s beauty community comes with the territory of launching a makeup line.
“I’m really proud of this s–t,” the two-time Grammy winner said of her brand, which launched in November, after laughing and tearing up over the video’s rocky start. After getting some words of encouragement from her guest — “I’m so glad you got that off your chest,” the RuPaul’s Drag Race alum laughed — the pair proceeded to test out and talk about their favorite products from the line.
While doing each other’s makeup, Grande revealed that she began working on R.E.M. Beauty over two years ago — all the way back when she was still touring in support of her 2018 album Sweetener. “Tour was a great time to test things on stage,” she told the drag star, who was the first transgender man to compete on RuPaul’s Drag Race.
The “Positions” singer didn’t go full drag in the new video. Instead, Gottmik did Grande’s makeup with a lighter touch, saying, “We’re gonna give you like a baby, girly version of what I have going.”
Leave a Reply